The marketing automation platform is boosting its account-based marketing capability and adding more intelligence to email marketing.
...And, as expected at any platform conference, there were also a variety of announcements about Marketo integration.
Event marketing firm Attend can now offer faster event setups and sales follow-ups tied in with Marketo, revenue predictor FunnelWise is providing revenue paths based on Marketo data, and Cloudwords is connecting for multi-language campaigns...
