News

Company reports 100% employee growth in 2016 and announces it has been named on the EContent 100 list of companies that matter most in the digital content industry.

The EContent 100 list of companies that matter most in the digital content industry is now in its 16th year. Cloudwords is honored to be included in the content translation, localization and globalization category for the third year in a row. 

Cloudwords' CMO and other executives discuss what it takes to lead an organization's marketing efforts in today's data-driven world.

If you've ever been asked, "How are you managing marketing globally?" you likely have answered with one of these typical responses: 

Microsoft’s Director of Marketing Technology Will Share How the Company Deployed Cloudwords and Marketo to Reach Customers in 86 Countries in 22 Languages

San Francisco, CA, August 25, 2016 – Cloudwords, project management software for global marketing and a Marketo integrated LaunchPoint® partner, will present a live webinar featuring Microsoft. Microsoft will share how the company transformed its global marketing strategy using Marketo and Cloudwords to speed time to market for global campaigns and localized content. The webinar, “Global Best Practices: Microsoft’s Marketing Transformation to Reach 86 Countries in 22 Languages,” will take place on Wednesday, August 31, 2016 at 10:00am PDT / 1:00pm EDT. To register, visit http://hubs.ly/H045rdh0.

Rapid company growth secures Cloudwords a spot at 896, driven by increased demand for a new approach to manage and accelerate content localization on a global scale. 

San Francisco, CA, August 22, 2016 – Cloudwords, project management software for global marketing, announced it was named to the 35^th annual Inc. 5000 list, the most prestigious ranking of the nation's fastest-growing private companies. Cloudwords earned the rank of 896 for achieving 447% growth over three years, and is the only software company included on the list with a product designed specifically to help companies speed time to market for international marketing campaigns, ensure brand consistency, and realize the global value of their marketing technology stack.

Most organizations spend approximately 1-4% of their marketing budget on translation and localization services, depending on the size of the company and its scope of global operations.

The Summer Olympics are only weeks away and everyone from athletes, to the city of Rio de Janeiro, tourists, event organizers and spectators are preparing for the world’s largest sporting event. To facilitate communication for both athletes and spectators alike, advance preparations to accommodate for the hundreds of languages that will be spoken are in full swing. Cloudwords CEO Richard Harpham offers tips to engage multilingual audiences.

MarTech Advisor's Editor in Chief, Ankush Gupta, talks with Richard about his global marketing experience, how he came to be CEO at Cloudwords, and the features and benefits of Cloudwords' automated localization management software for global marketers.

In early May 2016, San-Francisco based Cloudwords replaced founder and CEO Scott Yancey and the board appointed VP of Sales and Marketing Richard Harpham to the top job. 

Read the article in Slator.

San Francisco, CA: Cloudwords today announced it has appointed Richard Harpham as President and CEO, and named Ken Bado, former EVP of Sales and Services for Autodesk, as a member of the Cloudwords Board of Directors.  

With more than 20 years of experience launching products into global markets, as well as early start-up ventures that have successfully attracted both investment and eventual acquisition, Harpham will build upon Cloudwords’ established momentum as an essential solution for global marketers. Prior to Cloudwords, Harpham held executive positions at Autodesk, M-SIX, and Calgary Scientific.

He previously held the role of vice president of sales and marketing at Cloudwords...

The company appoints seasoned software executive Ken Bado as a member of the Board of Directors; adds Amazon Web Services as its newest global enterprise customer.

In order for companies to generate demand and grow globally, they need to speak 12 languages to communicate with 80% of their target audiences. Since more than 50% of revenue for U.S. companies is coming from global customers, the $39+ billion content localization and translation industry is integral to driving customer engagement in global markets  Tweet This!. However, companies that need to quickly translate their marketing materials and expand internationally are faced with a big challenge: their existing localization process is manual, time-consuming, inefficient, and hard to scale.

By Richard Harpham, President & CEO, Cloudwords

Thanks to increased accessibility to the internet, the proliferation of mobile devices and the escalation of digital marketing, the world is connected and information is at our fingertips anytime, anywhere. As the global buyer's journey increasingly takes place online, each stage needs to be addressed with different content tailored to the appropriate stage, which is a complex process even for one language and one region...

The marketing automation platform is boosting its account-based marketing capability and adding more intelligence to email marketing.

Cloudwords to demonstrate how its Global Go-to-Market Hub benefits global marketers at 2016 Marketing Nation® Summit.

The wider you cast the net, the more fish you’ll catch. The saying holds true for marketing too. Broaden your demand gen strategies to engage new markets and you’ll uncover untapped opportunities to grow your pipeline and increase conversion rates. But when it’s time to cast the net overseas to reach audiences abroad, things can start to get a little tricky...

New capabilities deliver translation workflow enhancements for improved speed and quality of multilingual content.

Cloudwords Powers Global Lead Generation and Revenue Growth for Brands Like Patagonia, Iron Mountain, TASER and More.

Director of Product Marketing Will Lead Roundtable Discussions on the Importance of Content Localization to Convert Prospects Into Leads.

A study of Fortune 500 companies showed those who localized their content were two times more likely to increase profit and 1.25 times more likely to grow earnings per share year over year.
As Scott Yancey, CEO at Cloudwords puts it:
Localization of content is critical for engaging audiences outside company headquarters because it represents marketing personalization in its purest form.
You can’t just translate all your landing pages and pricing pages and call it a day. Like any other leads, leads in other markets expect you to deliver value...

SAN FRANCISCO, Dec. 10, 2015 /PRNewswire/ -- Cloudwords, a global go-to-market hub for better execution of business worldwide, today announced it has been named to EContent magazine's EContent 100, an annual listing of the companies that matter most in the digital content industry. Cloudwords was recognized in a new category on this year's list: content globalization and localization.

Each year, EContent magazine's staff and contributing editors review the previous year's winners as the starting point for the new list. The judging panel then votes and debates on new nominees to round out the top 100.

CEO Scott Yancey Joins Industry Experts to Explore the Role of the CMO in Today's Global Marketing and Business Environment

The EContent 100 List of Companies that Matter Most in the Digital Content Industry is now in its 15th year, and big changes have been afoot. We added new judges, new categories, and as a result, we've got many new companies on the list. Among other changes, this year we thought it was important to recognize digital marketing technologies in their own category-and bring in some experts to help us separate the wheat from the chafe. If you have recently searched for a new digital marketing platform to work with, you'll know that narrowing this field down isn't easy.

A company’s success overseas is directly related to the number of languages the company ‘speaks,’ and how well its marketing team is able to localize and deliver content to target markets and regional sales teams. In order to reach 80% of the world’s economically active online audience, a company needs to deliver content in 14 different languages. That’s a lot of languages to reach a significant percentage of the buying audience. How will you maximize your product development, marketing and staffing dollars to effectively engage and sell overseas?

Oracle Marketing Cloud has launched new capabilities designed to help marketers deliver a consistent customer experience. The updates also position marketers to better attribute revenue to marketing initiatives and boost engagement with mobile tools.

Cloudwords CEO and Co-Founder Scott Yancey to Present Translation Technology Best Practices With Customer and Technology Partner, Marketo, at Two Leading Localization Industry Events.

Content localization — creating content that is in your customer’s native language as well as culturally relevant — is critical to engaging your audience. In fact, almost 60% of global consumers say getting information in their own language is more important than price when making a purchase decision, according to research firm Common Sense Advisory (CSA). However, there’s more to the connection between ROI and translation for demand generation, and it may not be as apparent...

Digital marketing campaigns are visible around the globe and accessible to anyone with a computer or mobile device. In order to maximize the opportunity to generate leads in global markets, we must support world-ready content - especially since access to digital content is increasing worldwide.

It's a challenge to manage multinational marketing campaigns. Marketers still struggle to gain a clear understand of what is working, where and why - across all international markets, content varieties, campaigns and platforms, with real time analytics thrown in, as well.

Going global is no small feat for marketers. As companies invest resources to expand into global markets, they quickly realize that engaging with multi-language audiences has a unique set of challenges. Audiences want to be reached with on-point messages that are in their preferred language and channels. What does this mean for marketers?

Reliance on traditional methods to manage localized content is no longer necessary for many brands. There are website CMS options, marketing automation and full platforms that make localizing content as simple as pressing a button. Once localized, though, how can brands ensure they're reaching the right global audience?

Having website content translated to the local level has been shown to create a more engaged audience. That is because while most Americans speak English, Americans in the Midwest don't use all of the same expressions and explanations as those in the Northeast or Southwest. The same can be said for people all over the world.

New Executive Leadership and Expanded Sales Team, New Customer Growth, New Product Capabilities and Integrations Have Contributed to Impressive Company Momentum for Cloudwords

New native integration capabilities with five of the leading file sharing services further establishes Cloudwords as the go-to Translation Automation Platform for global enterprise organizations.

Going after what you want - whether it's a promotion, a big sale or bringing a new idea to market - undoubtedly takes effort and hard work. But in most cases, success is not independent of outside influencers - you're likely going to have to convince others to get on board, too.

Going after what you want - whether it's a promotion, a big sale or bringing a new idea to market - undoubtedly takes effort and hard work. But in most cases, success is not independent of outside influencers - you're likely going to have to convince others to get on board, too.

The Internet doesn't have any borders. But the real world still does, and that comes with language barriers. As Scott Yancey, founder and CEO of Cloudwords, well knows, a good translation makes the difference between good and bad content. He sat down with us to discuss how to get your content translated effectively and intelligently.

The 13th annual AlwaysOn Global 250 winners represent the most promising private companies creating enormous opportunities and inventing new categories across the global technology landscape.

Cloudwords, a cloud-based platform that helps companies create and distribute multilingual content has come up with Cloudwords for Salesforce Marketing Cloud to enhance the process of translating digital marketing content.

Cloud-based translation automation platform Cloudwords announced the launch of Cloudwords for Salesforce Marketing Cloud, a leading digital marketing platform which creates customized cross-channel consumer journeys that deliver superior brand experiences. The offering will quicken the process of translating digital marketing content for worldwide markets.

New Integration Capabilities for Salesforce Marketing Cloud Automates Translation Process, Enabling Marketers to Increase Output of Global Campaigns

If you have enterprise responsibility for your content marketing, you know well the time, and the expense, to take a great piece of content to a global and fragmented audience is daunting.

Experts in the Digital Content Industry Recognize Cloudwords' Marketing Globalization Platform for its Ability to Speed and Simplify the Content Localization Process

Cloudwords, a provider of cloud-based translation management and automation, announced new platform capabilities to simplify and automate the process of localizing web, desktop, and mobile applications for global markets.

New Integration Capabilities with Source Code Version Control Systems Quickly and Easily Localizes Web, Desktop and Mobile Applications for Improved Customer Experiences

The Bob Pritchard Radio Show interviews Scott Yancey, CEO of Cloudwords

Cloudwords, a provider of cloud-based translation management and automation, announced the availability of "In-Context Review," a new capability designed to further enhance, simplify, and accelerate the translation review process.

The $35 billion global language services industry is getting a boost today as Cloudwords releases its latest offering designed to make translation much easier.

Cloudwords Showcases Next-Generation "In-Context Review" Technology to Speed and Simplify Multilingual Communication at Marketo Marketing Nation 2015

Seven billion. According to most estimates, our global population currently stands at a little more than seven billion people. English is the third most widely spoken language, but it's only the native language for about 5% of the world's population.

Seven billion. According to most estimates, our global population currently stands at a little more than seven billion people. English is the third most widely spoken language, but it's only the native language for about 5% of the world's population.

When you consider that anyone, anywhere can go online to access information about products and services, every company that has a website is inherently global from day one.

Oracle AppCloud Partner to Present Strategies to Help Marketers Extend the Reach of Localized Campaigns Across Borders

San Francisco, CA, March 25, 2015 - Cloudwords today announced that Tim Maloney, VP, Worldwide Channel Sales & Alliances, will present a session on global engagement and demand gen at Oracle's Modern Marketing Experience 2015 conference.

New Enhancements to Cloudwords' Developer Center Reduces Time to Successfully Complete Integrations with Cloudwords from Weeks to Hours

San Francisco, CA, March 17, 2015 - Cloudwords, the leader in cloud-based translation management and automation, has introduced new enhancements to the Cloudwords Developer Center to further simplify the process of integrating systems with Cloudwords.

Marketers now have more than a thousand marketing technologies available for boosting productivity, scaling personalization, and simplifying and accelerating localization.

To reach 95% of business professionals, a brand must speak 10 languages. That's a lot of translating, even for today's modern marketers... 

Tim Maloney has joined Cloudwords as VP, Worldwide Channel Sales & Alliances.

The potential to generate demand and grow revenue in global markets is staggering-in fact, research shows 40-50 percent of revenue for large companies comes from outside the U.S.

Innovator of Marketing Globalization Solutions Recognized for Creating New Opportunities in Cloud Technology

Despite being a topic that is often mentioned when it comes to customer service, personalization is no easy feat however. After all, audiences have become broader than ever in today's globalized market...

With creative ways in approaching the highly competitive sector, the OnCloud 50 Companies to Watch leverage their technologies and apply fresh, strategic thinking in building robust and sustainable businesses.

Il fornitore statunitense di prodotti informatizzati per la traduzione Cloudwords ha presentato una nuova applicazione per tradurre testi direttamente da WordPress...

Looking for a little wordplay, Cloudwords now has a new native integration capability built for WordPress so users can connect their sites in minutes to Cloudwords' platform. 

Cloudwords for WordPress aims to accelerate and simplify the process of translating WordPress websites and digital content for global markets.

In a move that will simplify translating digital content for global markets, cloud-based translation management and automation provider Cloudwords has launched an integration capability built for WordPress. 

Cloudwords, a provider of cloud-based translation management and automation, announced a new native integration capability built for WordPress, the content management system (CMS) used by nearly a quarter of all Web sites.

New Integration Capability with WordPress Makes Translating Digital Content for International Markets Easier and Faster

San Francisco, CA - February 3, 2015 - Cloudwords, the leader in cloud-based translation management and automation, announced a new native integration capability built for WordPress, the world's most popular content management system (CMS) used by nearly a quarter of all websites on the Internet, including Fortune 500 and enterprise organizations worldwide.

As marketing of all stripes becomes increasingly focused on digital, the audience for content that marketers produce is growing and becoming more global.

The Ultimate Content Marketing Tools List has been updated as of January 29, 2015 to include over fifty new tools and several new categories including influencer marketing, paid promotion, writing, auditing and optimizing conversions.

Renowned leader in cloud-based translation management and automation, Cloudwords recently announced an incredible growth and development in the company momentum. 

New Customer Growth More Than Doubles and Revenue Growth Triples Following a Year of New Product Capabilities and Native Integrations with Leading Marketing Technologies

Marketo and Oracle Eloqua customers got a leg up on automated translation capabilities with the newest release of translation and localization platform Cloudwords.

Cloudwords, the cloud-based content globalization platform, has extended its capabilities to the Marketo and Oracle Eloqua marketing automation platforms, a move designed to provide users with the ability to localize and personalize digital campaigns.

This newest release helps centralized marketing organizations, and smaller marketing teams, reach audiences in multiple languages while still only necessitating the creation of a single campaign within their marketing automation platform.

Customers increasingly self-educate, consuming marketing-produced content to influence their decision cycle. Pair that with the wealth of closed-loop data available, and marketers can now take legitimate claim for direct revenue growth.

New enhancements to Cloudwords' native integrations with Marketo and Oracle Eloqua support localization of dynamic marketing content.

New Enhancements for Cloudwords' Native Integrations with Marketo and Oracle Eloqua Support Localization of Dynamic Content, Enabling Marketers to Further Personalize Global Marketing Communications