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About this Webinar

Global prospects are far more likely to convert to customers when they are engaged through campaigns that are delivered in native languages. This simple ambition of delivering consistent multilingual campaigns often proves an insurmountable challenge for marketers around the world.

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On September 12 & 13, DMEXCO will be the central meeting place for all the key players in digital business, marketing and innovation. More than 1,000 companies and over 500 top speakers will be presenting innovative and forward-looking developments and trends.

On the eve of the 8^th year, May 25^th, since starting Cloudwords, I found myself reflecting on the some of the ideas that have helped guide the company since its inception. In short, Cloudwords is in the strongest position the company has ever been – financially, strategically and poised for growth. This is great news for our customers, partners and investors.

At Marketo’s Marketing Nation user conference, keynote speaker Will Smith’s advice was to always ask, “What can I do to help you succeed?” versus more selfishly thinking, “What’s in it for me?” His message resonated with me as I spoke with our customers at the event, reinforcing my sentiment that marketers are generally encouraging of their peers, and happy to share how they’ve found success, even when they have to first explain how they failed.

As we prepare to head to Vegas next week for Marketing Nation Summit 2016, Marketo's annual user conference, our team scanned the sessions to select presentations we'd most like to attend. Packed with marketing industry thought leaders, and even celebrities like Will Smith (!), there are certainly plenty of intriguing topics on the agenda.

In our modern lives, if you see one of the above icons, it likely causes you a lot of anxiety. We rely on technology in our daily lives so much that the thought of no Internet, or a stalled device,or no cell service, or no battery power, means we’re not digitally connected to the world around us.

As modern marketers, we make a living ensuring our companies are digitally connecting and engaging with our customers—ensuring each touchpoint is personalized and optimized to our audience’s preferences for delivery at the right time and for their device type.