Technology,
+4
Honored to be Among the Best of the Best in Cloud Computing
When it comes to trending topics in the tech world, “big data” might win again this year, but I...
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Localization,
+6
The Rise of Content Marketing Makes the Old School TMS Obsolete
It’s no surprise that content marketing as a process for both B2B and B2C marketers to produce and...
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Insights,
+2
Influence Your Audience by Speaking to Their Heart
"By 2115, it’s possible that only about 600 languages will be left on the planet as opposed to...
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Features,
+3
How Iron Mountain Scales Globally to Drive Localized Demand
Guest Post by Leslie Alore, Head of Global Marketing Operations & Automation at Iron Mountain
...
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Localization Industry,
+3
Want Great Global Content? Find a Great Translator
As a good marketer in the digital age, you probably know how to find the right partner for a lot of...
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Translation management,
+3
The Spooktacular Costs of Doing Global Wrong
Investing in a global marketing strategy can be a major undertaking, both in terms of actual costs...
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Translation management,
+4
The Lesson I Learned from Patagonia’s Yvon Chouinard
Whether your company sells software or fleece hoodies, there is a core set of questions we need to...
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Global Marketing,
+3
What Does Your Company’s Selfie Say to the World?
A great website is a reflection of a company’s persona and how it wants to be viewed by the world:...
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Content Marketing,
+3
5 Steps to a DIY Global Content Operation
As a marketer tasked with expanding to new markets, it might seem like you’ll need to spend a lot...
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Conferences,
+3
Getting Back to Our Roots at Dreamforce
I very rarely hear people refer to the “World Wide Web” anymore. In the ‘90s we were obsessed with...
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A #DF15: The Indisputable Worth of a Global Content Hub
This week tens of thousands of marketing, sales and tech professionals have descended upon San...
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Cloudwords,
+2
Countdown to Dreamforce: Dirty Little Secrets of Life in the Global Marketing Trade
In Anthony Bourdain’s bestselling book, “Kitchen Confidential,” he provides a behind-the-scenes...
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