Insights,
+2
Influence Your Audience by Speaking to Their Heart
"By 2115, it’s possible that only about 600 languages will be left on the planet as opposed to...
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Features,
+3
How Iron Mountain Scales Globally to Drive Localized Demand
Guest Post by Leslie Alore, Head of Global Marketing Operations & Automation at Iron Mountain
...
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Localization Industry,
+3
Want Great Global Content? Find a Great Translator
As a good marketer in the digital age, you probably know how to find the right partner for a lot of...
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Translation management,
+3
The Spooktacular Costs of Doing Global Wrong
Investing in a global marketing strategy can be a major undertaking, both in terms of actual costs...
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Translation management,
+4
The Lesson I Learned from Patagonia’s Yvon Chouinard
Whether your company sells software or fleece hoodies, there is a core set of questions we need to...
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Global Marketing,
+3
What Does Your Company’s Selfie Say to the World?
A great website is a reflection of a company’s persona and how it wants to be viewed by the world:...
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Content Marketing,
+3
5 Steps to a DIY Global Content Operation
As a marketer tasked with expanding to new markets, it might seem like you’ll need to spend a lot...
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Conferences,
+3
Getting Back to Our Roots at Dreamforce
I very rarely hear people refer to the “World Wide Web” anymore. In the ‘90s we were obsessed with...
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A #DF15: The Indisputable Worth of a Global Content Hub
This week tens of thousands of marketing, sales and tech professionals have descended upon San...
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Localization,
+2
Hitting The Right Notes With Localization
Your company is expanding and you will soon be a proud global presence. You’re getting ready to...
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global,
+2
The Local Glocal: The Market Next Door
It’s easy to understand the value of marketing to your global customers in their preferred language...
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Content Marketing,
+2
New eBook: 5 Truths of Content Globalization
Shift your thinking.
While we would like to...
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